Personal Development Books

Our Personal Development section offers a world of insight and self-discovery. From transforming one’s mindset to building habits and routines for success, these books help unlock our potential. Whether you’re seeking guidance on productivity, emotional intelligence or mindfulness, find invaluable resources here.

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Dave Pelz's Short Game Bible
Dave Pelz | Dave Pelz

Dave Pelz's Short Game Bible

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Goodreads rating: 4.27

Regular price $12.90 $8.90 31% off

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If your golf game suffers from inconsistency or you're simply eager to shave off a few extra strokes, Dave Pelz's Short Game Bible could be your answer. Pelz's expertise translates into easy-to-understand strategies that focus on the most overlooked, yet crucial, part of the game: the short game. You'll gain not just techniques, but an analytical approach to identifying your personal weaknesses and methodically improving them. It's like having a personal golf coach in book form, one who understands the importance of the terrain within 100 yards of the green. Whether you're a casual golfer or seriously invested in the sport, Pelz's guidance could be transformative.
Often Wrong, Never in Doubt: Unleash the Business Rebel Within - Thryft
Peter Knobler, Donny Deutsch  | Harper Business

Often Wrong, Never in Doubt: Unleash the Business Rebel Within

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Goodreads rating: 3.7

Regular price $9.90 $3.90 61% off

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90% off est. retail
This book is perfect for ambitious individuals who are looking to break barriers and achieve success in the business world. Donny Deutsch shares his personal journey and provides practical advice on how to overcome obstacles, build wealth, and create a thriving business. With inspiring stories and valuable lessons, this book will motivate and empower you to think outside the box and confidently pursue your goals. It's a must-read for anyone seeking entrepreneurial inspiration and a roadmap to success.
Rising Strong: How the Ability to Reset Transforms the Way We Live, Love, Parent, and Lead

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This is a great read if you want something emotionally honest but genuinely practical. Brené Brown makes resilience feel less like a slogan and more like a daily practice of facing hard feelings, rewriting the stories we tell ourselves, and showing up braver afterward. It especially lands for anyone navigating setbacks in relationships, work, parenting, or self-worth.
Kotler on Marketing
kotler philip | Free Press

Kotler on Marketing

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Goodreads rating: 4.13

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82% off est. retail
If you're looking to sharpen your marketing acumen, "Kotler on Marketing" is akin to a masterclass from one of the field's pioneers. Kotler's lucid explanations distill complex marketing theories into actionable insights. Especially for professionals, this book offers a strategic blueprint to understand customer needs, build brand equity, and foster customer loyalty, which are cornerstones of successful businesses today.
The Only Investment Guide You'll Ever Need

$39.90

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If you feel overwhelmed by the complex jargon of investing, this book could be your financial ally. Andrew P. Tobias has a knack for breaking down intimidating concepts into bite-sized, understandable pieces. It's like having a wise, witty friend guiding you through the maze of investing, ensuring you feel confident and equipped to make those all-important financial decisions for your future.
Meatball Sundae: Is Your Marketing Out of Sync?
Seth Godin | Portfolio

Meatball Sundae: Is Your Marketing Out of Sync?

Regular price $15.90 $3.90 75% off

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Goodreads rating: 3.72

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89% off est. retail
"Meatball Sundae" is a must-read for those who are looking to market a traditional and perhaps boring brand in the digital age. Seth Godin provides a guide to navigating the new marketing trends, such as the importance of storytelling and shorter attention spans. He also provides examples of companies, both old and new, who have adapted brilliantly to these changes. The book's most unique feature is its analogy of a meatball sundae, which perfectly captures the pitfalls of implementing shiny new marketing tactics for brands that are not inherently interesting. Overall, "Meatball Sundae" is a valuable resource for anyone looking to revolutionize their marketing strategies.
Empires of the Mind : Lessons to Lead and Succeed in a Knowledge-Based World - Thryft
Denis Waitley | William Morrow & Co

Empires of the Mind : Lessons to Lead and Succeed in a Knowledge-Based World

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Goodreads rating: 3.96

Regular price $10.90 $3.90 64% off

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89% off est. retail
Empires of the Mind could be a great read for individuals looking to succeed in a constantly changing work environment. The book offers valuable insights into why standard management practices are obsolete and how one can adapt to thrive. Denis Waitley's book is the first of its kind that offers solutions to individuals and corporations alike. The book highlights the importance of reinventing oneself to succeed in a knowledge-based world. Users have highly recommended this book for its valuable insights and practical advice.
If you're fascinated by leadership and corporate success, this book is a crucial read. It's like getting a crash course in the strategic thinking of one of the most successful CEOs in history, Jack Welch. You won't just gain insights into managing a business—you'll learn how to take charge of your own professional journey with a proactive mindset.
The Hard Truth About Soft Skills: Workplace Lessons Smart People Wish They'd Learned Sooner

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64% off est. retail
If you've ever felt like your career's plateaued despite being great at your job, "The Hard Truth About Soft Skills" might just be the breakthrough you're looking for. Peggy Klaus taps into the corporate world's often undervalued skill set—soft skills. She doesn't just offer insights; she provides actionable steps to refine your communication, leadership, and social dexterity. This could be the guide that takes you from career stagnation to stellar growth.
The Triathlete's Training Bible - Thryft
Joe Friel | Velo Press

The Triathlete's Training Bible

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Goodreads rating: 4.16

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If you're diving into the world of triathlons, Joe Friel's "The Triathlete's Training Bible" can be your go-to companion. Friel expertly blends nutritional advice, workout strategies, and recovery tips with the latest research, making it a comprehensive guide for athletes committed to excelling in all three disciplines. It's a dense resource, packed with actionable training-plan worksheets, which could help you avoid overtraining while maximizing your endurance. Whether you're preparing for your first race or aiming to improve your personal best, this book may just become your triathlon training scripture.
The Success Principles: How to Get from Where You Are to Where You Want to Be

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56% off est. retail
If you're at a point in your life where you know you want more but are unsure how to get there, "The Success Principles" might be the guide you need. This isn't just about financial success; it's about setting and achieving goals in every area of your life. Canfield's no-nonsense approach converts his own experiences into actionable advice for you. It's a step-by-step playbook that gives you the tools to unlock your full potential and turn your dreams into reality.
Getting To VITO (The Very Important Top Officer) - 10 Steps To VITO's Office - Thryft
Anthony Parinello | Wiley

Getting To VITO (The Very Important Top Officer) - 10 Steps To VITO's Office

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Goodreads rating: 3.58

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87% off est. retail
This book could be a good read for you because it provides a comprehensive 10-step plan on how to effectively reach the top decision-makers in a company. Anthony Parinello shares his vast sales experience and practical advice, teaching you how to pre-qualify the real VITO, establish value, and overcome objections. With his expert guidance, you'll be equipped with the tools to make a lasting impression and become a trusted advisor to these highly influential individuals.
The Citibank Guide to Building Personal Wealth: Essential Information for the Asia Pacific Investor

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Are you looking to build personal wealth in Asia-Pacific? "The Citibank Guide To Building Personal Wealth" is a useful book that offers practical advice on asset allocation and portfolio monitoring, rather than just focussing on individual investments. This book is suitable for both novice and experienced investors. With this guide, you'll learn how to take control of your finances and build your personal wealth with ease.
Becoming an Agile Leader Know What to Do . When You Don't Know What to Do - Thryft

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If you're looking to redefine your understanding of leadership, especially in turbulent times, this book is for you. Victoria Swisher's approach gives insights into navigating uncharted waters with confidence. It's particularly suited for those stepping into leadership roles or established leaders aiming to refine their adaptive skills.
1,001 Phrases You Need to Get a Job
Nancy Schuman, Burton Jay Nadler  | Adams Media

1,001 Phrases You Need to Get a Job

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Goodreads rating: 4.05

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If you're stepping into the job market, this book could serve as a secret weapon. It's packed with carefully crafted phrases that can give you an edge in interviews and professional correspondence. Imagine feeling prepared and confident in any job-hunting situation—this book aims to get you there.
The Art of Public Speaking: With Student CDs 5.0, Audio CD set PowerWeb and Topic Finder - Thryft

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91% off est. retail
The Art of Public Speaking by Stephen E. Lucas could be a good read for anyone looking to improve their public speaking skills. The book covers everything from overcoming anxiety to engaging with your audience, and is filled with practical tips and advice. It also includes a CD set and topic finder to help you practice and prepare for your next speech. Users would appreciate the comprehensive nature of the book and the valuable resources included to help build confidence and skill in public speaking.
Child-Care Service - Entrepreneur Magazine's Start-Ups
Jacquelyn Lynn | Entrepreneur Press

Child-Care Service - Entrepreneur Magazine's Start-Ups

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Goodreads rating: 3.25

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If you're toying with the idea of stepping into the food industry, this book could be a great asset. It compiles various business models—cafes to catering—into one resource, which could potentially save you hours of research. Plus, as it's from 2001, it might provide foundational insights complemented by a touch of nostalgia.
The 13 Secrets of Power Performance
Roger Dawson | Simon & Schuster

The 13 Secrets of Power Performance

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Goodreads rating: 4.12

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If you're looking to elevate your personal and professional life, "The 13 Secrets of Power Performance" might just be the breakthrough you need. It distills practical wisdom into actionable steps, promising to unlock a higher level of performance in various aspects of life. Think of it as a personal coach in book form, one that offers guidance and strategies that could help you tap into your full potential.
You Call the Shots: Succeed Your Way and Live the Life You Want with the 19 Essential Secrets of Entrepreneurship

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80% off est. retail
If the entrepreneurial itch has been nagging at you, "You Call the Shots" might just be the scratch you need. Cameron Johnson's journey is as inspiring as it is instructive, proving you don't need a mountain of cash or a shiny degree to make it big. It's for anyone who dreams of taking the reins, especially if you're looking for a young voice to echo your own ambitious whispers.
Getting to 50/50 - How Working Couples Can Have It All by Sharing It All: And Why It's Great for Your Marriage, Your Career, Your Kids, and You

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If you and your partner are juggling demanding careers while trying to maintain a happy family life, "Getting to 50/50" could be the blueprint you've been searching for. It's a book that offers a fresh perspective, backed by research and peppered with relatable anecdotes, on how egalitarian relationships can lead to personal and professional satisfaction. The insights here could be a game-changer for achieving that work-life harmony you've been aiming for.
Roadmap for the Rest of Your Life: Smart Choices About Money, Health, Work, Lifestyle - And Pursuing Your Dreams

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If you're approaching retirement, or even if it's a distant thought, Bart Astor's guide can be a beacon in preparing for that phase of life. It touches on the key areas you need to consider to ensure comfort and fulfillment in your later years. Think of it as a toolbox to construct a retirement that aligns with your dreams and practical realities. This could help you glide into your golden years with a well-rounded plan for everything from finance to fitness.
Million Dollar Habits
Robert J. Ringer | Wynwood Pr

Million Dollar Habits

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Goodreads rating: 3.72

Regular price $8.90 $5.90 34% off

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If you're seeking strategies that could elevate your personal and professional life, "Million Dollar Habits" might just be the treasure trove you're looking for. Robert J. Ringer lays out practical habits that promise to guide you towards success. What you'll find especially compelling is how these strategies, though envisioned for the '90s, still resonate with the business challenges of today, making the book a timeless adviser for achievement.
The Extra One Per Cent: How Small Changes Make Exceptional People

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Imagine feeling just a nudge closer to the top-tier achievers you admire. "The Extra One Per Cent" offers you the secrets to small, manageable changes that can lead to extraordinary results. Through Yeung's insights from working with elite individuals, you can unlock the psychology of success and begin to incorporate the eight capabilities that make a world of difference. This book feels like having a personal coach, guiding you to realize your full potential.
Outsmart! - How To Do What Your Competitors Can't - Thryft
Jim Champy | Ft Press

Outsmart! - How To Do What Your Competitors Can't

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Goodreads rating: 3.41

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89% off est. retail
Outsmart! is an insightful book that draws on the experiences of companies that have achieved exceptional growth for 3 consecutive years. The book reveals counterintuitive techniques to help ensure that a company always stays one step ahead of its rivals. It contains eight powerful ways to compete in a competitive marketplace, from spotting opportunities that your rivals have missed, to making sense of complexity and tapping the successes of other businesses. This book is great for entrepreneurs who want to thrive in a highly competitive environment.
Talk to Win - Six Steps to a Successful Vocal Image
Lillian Glass | Perigee Trade

Talk to Win - Six Steps to a Successful Vocal Image

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Goodreads rating: 3.84

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71% off est. retail
If you’re feeling like your spoken words just aren't landing or you're looking to strengthen your personal and professional interactions, 'Talk To Win' could be the game-changer you've been searching for. Dr. Glass digs into the nuances of effective communication with a focus on the impact of your voice, offering practical advice that's been honed since 1987 but still feels incredibly relevant for today's world. It's a strategy-packed read for anyone eager to leave a lasting impression every time they speak.
Answering Tough Interview Questions For Dummies 2e UK - Thryft
Rob Yeung | For Dummies

Answering Tough Interview Questions For Dummies 2e UK

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Goodreads rating: 4.02

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85% off est. retail
Answering Tough Interview Questions For Dummies 2e UK could be a good read for job seekers at any level who want to excel in an interview. The book guides readers through a holistic approach to interviews, from making a good first impression to familiarizing oneself with tricky questions. Its unique feature is its emphasis on handling online presence and search results, which is becoming increasingly important. Users would find this book helpful in preparing for interviews and boosting their confidence.
How to Motivate Every Employee: 24 Proven Tactics to Spark Productivity in the Workplace

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87% off est. retail
Recommendations: - This book is a must-read for managers and leaders who want to create a motivated and engaged workforce. With simple yet effective techniques, it offers practical strategies to turn employees into partners and boost morale. Learn from the success stories of renowned companies like Disney and Starbucks, and unlock the secrets to building high employee spirits in your workplace. - If you're looking for ways to inspire and energize your team, "How to Motivate Every Employee" is your go-to guide. Packed with 24 proven tools and techniques, this concise book provides insights on encouraging risk-taking, fostering trust, and promoting accountability. Tap into the wisdom of world-class companies and make a measurable impact on your organization and management career.
Rich Dad's Guide to Investing: What the Rich Invest In, That the Poor and the Middle Class Do Not!

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If you've ever wanted to understand the investing strategies that can create and sustain wealth, this guide offers that window. Robert Kiyosaki doesn't just talk theory; he provides actionable advice that differentiates the financial habits of the rich from the rest. It's like getting an insider's view on money management that can change your approach to investing and possibly your financial destiny.
The Daily Carrot Principle: 365 Ways to Enhance Your Career & Life

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If you're someone who thrives on self-improvement and practical advice, "The Daily Carrot Principle" could be a good fit for you. It isn't just a one-time read; it's a companion that offers a full year's worth of inspiration and actionable tips to enhance both your professional path and personal life. Each day you get a new nugget of wisdom, making continuous growth achievable and engaging.
How to Be the Person Successful Companies Fight to Keep: The Insider's Guide to Being #1 in the Workplace - Thryft

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If you're feeling uneasy about job stability or seeking to boost your value at work, Connie Podesta's insights could make all the difference. The strategies here are drawn from a sturdy foundation of business leader surveys, meaning they're battle-tested in the real world. Plus, getting ahead of downsizing waves by becoming indispensable is wisdom that never ages, even if the book's from 1997.
Emotional Intelligence: Why It Can Matter More Than IQ
Daniel Goleman | Bloomsbury

Emotional Intelligence: Why It Can Matter More Than IQ

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Goodreads rating: 4.05

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If you've ever wondered why some people with high IQs stumble while others with modest IQs succeed, "Emotional Intelligence" offers a fascinating perspective that could illuminate these mysteries for you. Daniel Goleman goes beyond traditional metrics of intelligence, detailing how mastering emotions can shape our success and improve our relationships. Anyone interested in personal development or understanding the complexities of human behavior will find this book especially compelling.
Naked People Won't Help You
Steve Ozer | Possibility Press

Naked People Won't Help You

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Goodreads rating: 3.67

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85% off est. retail
If the thought of public speaking sends shivers down your spine, Steve Ozer's "Naked People Won't Help You" could be your lifeline. Wrapped in a humorous tone, Steve shares his step-by-step process which is both reassuring and actionable, making the elusive art of confident speaking accessible. Ozer's personal triumph over his own fears adds authenticity to his advice, ensuring you feel understood and supported through your journey to speaking success.
More Wealth Without Risk: How to Develop a Personal Fortune Without Going Out on a Limb

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If securing your financial future is high on your list but you're not eager to gamble your hard-earned money, 'More Wealth Without Risk' could be an ally on your bookshelf. Charles J. Givens offers over 100 strategies that don't require taking big risks, making it ideal for the cautious investor. These are tailored for longevity, aiming to help you sustain and build your fortune over time without the sleepless nights. The 1991 context might seem dated, but foundational financial wisdom never goes out of style.
Why Entrepreneurs Eat Bananas - Thryft
Simon Tupman | Marshall

Why Entrepreneurs Eat Bananas

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Goodreads rating: 3.72

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This book offers practical tips on how to connect with customers, win new ones, improve relationships with colleagues, and create a better personal life. It empathizes with entrepreneurs and provides "best practices" that will lead to sustained success in business and a more satisfying life. The author's use of bananas as a metaphor for energy and quick fuel underscores his message of the importance of energy-boosting tips and advice for entrepreneurs.
No B.S. Time Management for Entrepreneurs: The Ultimate No Holds Barred Kick Butt Take No Prisoners Guide to Time Productivity and Sanity - Thryft

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If you’re struggling to keep up with the relentless pace of new tech and communication overload, this book is like a life raft. Dan S. Kennedy cuts through the chaos with a straightforward approach to managing your time effectively, so you can focus on what’s truly important for your business. It's like having an experienced mentor who ensures you invest your hours where they count, freeing you from the trivial many to conquer the essential few.
The Three Skills of Top Trading: Behavioral Systems Building, Pattern Recognition, and Mental State Management
If trading feels like navigating a maze in the dark, "The Three Skills of Top Trading" is your flashlight. Pruden's book dives into the world of trading, but it's not just about numbers and market analysis; it's a blend of psychological insight and concrete strategies rooted in the Wyckoff method. You will find this book a valuable companion as it sheds light on the behavioral aspects that often trip up traders, all while providing a clear framework for improving your trading discipline and pattern recognition. Whether you are a novice or an experienced trader, this book offers that mental finesse and systematic approach you might be seeking to elevate your trading game.
What Your School Never Taught You About Money

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This book is recommended for individuals who want to gain a fresh perspective on finance and wealth building. Dennis Ng's book, "What Your School Never Taught You About Money," debunks common misconceptions about financial planning and challenges conventional investment strategies. The book teaches readers how to achieve financial security for retirement and how to survive and profit from global financial crises. Gain a new mindset and practical advice for building wealth with this insightful read.
The One Minute Apology
et.a Ken Blanchard | Harpercollins Entertainment

The One Minute Apology

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Goodreads rating: 3.86

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70% off est. retail
If you've felt the sting of lingering guilt after a workplace blunder, Ken Blanchard's "The One Minute Apology" can be a soothing balm. It's a quick read that packs a punch, teaching you how to own up to your mistakes effectively, thereby fostering a more positive work environment. Not only can it help you maintain your professional integrity, but it can also turn potentially career-damaging incidents into moments of growth.
Just One Thing: Twelve of the World's Best Investors Reveal the One Strategy You Can't Overlook

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Think about getting an investment mentor wrapped in pages. "Just One Thing" offers you seasoned wisdom from top-notch financial experts, without overwhelming jargon. If wealth-building insights could come from a dream team of mentors, this book packages their most valuable advice in a way that feels like grabbing coffee with a financially savvy friend.
What's Wrong with Your Life Insurance? - Thryft
Norman F. Dacey | Macmillan Publishing Company

What's Wrong with Your Life Insurance?

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Goodreads rating: 4.12

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This book might change your perspective on life insurance entirely. Norman F. Dacey doesn't shy away from shaking up the industry with an assertive critique that's been capturing readers' attention for over a quarter of a century. If you've ever felt uncertain about your life insurance decisions, Dacey's insights could provide you with the clarity you need to navigate those waters with confidence.
The Servant Leader: How to Build a Creative Team, Develop Great Morale, and Improve Bottom-Line Performance

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55% off est. retail
If you're feeling like leadership could use a dose of humanity, "The Servant Leader" could be a breath of fresh air for you. James A. Autry's approach intertwines personal growth with professional success, offering a framework that promises a more fulfilling journey as a leader. The focus on nurturing and empowering others not only aims for better business outcomes but also a more satisfied team—and perhaps a more meaningful life for you as a leader.
Managing Time: Expert Solutions to Everyday Challenges
Harvard Business Review | Harvard Business Review Press

Managing Time: Expert Solutions to Everyday Challenges

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Goodreads rating: 3.5

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If you often feel overwhelmed by the clock, "Managing Time" could be your ally in wrestling back control. Peppered with tips that can be integrated into daily life, it's like a personal coach for time management that fits in your pocket. This book's strength lies in delivering actionable advice that can lead to real changes in how you approach your schedule and priorities.
Leader Effectiveness Training: Proven Skills for Leading Today's Business Into Tomorrow

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If you're aspiring to climb the corporate ladder or just want to improve your leadership game, "Leader Effectiveness Training, L.E.T." could be your playbook. Thomas Gordon's methods are practical, backed by real-world applications and case studies that make it relatable. By focusing on communication and conflict resolution, you'll acquire tools that can be implemented in your professional life immediately.
Show Me the Money (Book 2) - The Science of Stock-Picking

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Investing can be intricate, yet "Show Me the Money (Book 2)" breaks down the complexities for you. Teh Hooi Ling delves into tactics for picking and valuing stocks, tailored to respond to various market cycles in the Singapore context. This book could serve as a financial compass, guiding both novice and experienced investors through choppy market waters, all while helping you navigate herd mentality and recognize investment red flags.
The Poker Tournament Formula
Just Arrived
Arnold Snyder | Cardoza

The Poker Tournament Formula

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Goodreads rating: 4.02

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56% off est. retail
If poker tournaments intrigue you, especially if you're on a budget, "The Poker Tournament Formula" is a treasure trove of strategic wisdom. For anyone wanting to improve their game without breaking the bank, Arnold Snyder's guide is invaluable. It's like having a wise mentor teaching you how to navigate and conquer low-stakes tournaments. With Snyder's advice, you could start turning modest buy-ins into substantial wins.

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If your boss is giving you nightmares, this book might just be the lighthearted survival guide you need. Weinstein's approach combines humor with practical advice, making the daily grind a bit more bearable. In understanding the boss beast, you'll find solace and strategies to not just endure, but perhaps even thrive in the jungle of office politics.
The Gentle Art of Verbal Self Defense at Work - Thryft
Just Arrived

The Gentle Art of Verbal Self-Defense at Work

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Goodreads rating: 3.78

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58% off est. retail
This book could be a good read for anyone in a workplace environment who struggles with verbal abuse or communication challenges. The unique feature of this book is that it offers proven strategies to defend oneself from workplace bullying, communicate effectively with non-native English speakers, and project a trustworthy image. Users will appreciate the "workouts" throughout the book that provide opportunities to practice their new skills.
Peak Performers - Thryft
Charles Garfield | William Morrow Paperbacks

Peak Performers

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Goodreads rating: 4.03

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85% off est. retail
"Peak Performers" by Charles Garfield can be a good read for anyone looking to achieve extraordinary results in their life. This book breaks down the six common attributes that all peak performers share and shows how anyone can develop these skills to achieve personal growth and success. Readers will appreciate the practical, applicable advice given in this book, and how it inspires them to become the best version of themselves.
Job Hunting 3.0: Skills and Secrets to Sell Yourself Effectively in the Modern Age
Richard Maun | Unkno

Job Hunting 3.0: Skills and Secrets to Sell Yourself Effectively in the Modern Age

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Goodreads rating: 3.76

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Hey there! If you've been feeling overwhelmed by the job search process, "Job Hunting 3.0" could be like a lighthouse in a storm. It's not just about sprucing up your CV anymore; this book arms you with a contemporary toolkit to tackle the ever-evolving job market confidently. Think of it as your personal job search boot camp, prepping you to become the standout candidate you deserve to be. With insights drawn from high-level seminars, you'll discover secrets that could turn job hunting from daunting to empowering.
Spin-Selling
Neil Rackham | Routledge

Spin-Selling

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Goodreads rating: 4.01

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If you're involved in selling high-value goods or services and finding traditional methods aren't quite hitting the mark, "SPIN-Selling" by Neil Rackham could be a game-changer for you. Rackham's extensive research peels back the layers on why conventional strategies might falter in complex sales scenarios, offering instead a method that's been honed across various industries and cultures. This could have a profound impact on your sales approach, potentially redefining how you interact with clients and close deals.

Why Invest in Personal Development?

Personal development is after all an ongoing journey, and necessary for all of us! Here at Thryft, our collection spans relevant topics such as mindfulness, productivity and emotional intelligence. Learn from thought leaders, who can offer perspectives that empower you to achieve personal growth and fulfilment. Help yourself to our collection if you desire to improve yourself, one book at a time.