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Sociology Books

Explore the depths of human society and social behaviour in our extensive Sociology section. From theories and structures, to issues of globalisation and inequality, our selection offers insightful reads for both casual learners and seasoned sociologists. Delve into pivotal works that examine the narratives shaping our societies today.

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We-Think
Charles Leadbeater | Profile Books

We-Think

$16.90

Goodreads rating: 3.65

$16.90

If you're fascinated by how collective intelligence is transforming our world, "We-Think" will feel like a map to the new frontier. Leadbeater deftly illustrates how platforms like Wikipedia and YouTube signify a shift from passive consumption to active, creative participation. It's thought-provoking and illuminates how this collective mindset is changing everything from work to politics.
Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web
Brian Solis | Wiley

Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web

$10.90

Goodreads rating: 3.85

$10.90

82% off est. retail
If you're looking to elevate your brand's presence on social media, "Engage" is an indispensable resource that could really resonate with you. Brian Solis delves deep into the practicalities of connecting with customers in the digital age, offering you hands-on strategies backed by examples that could transform the way you approach social media marketing. And with the focus on measurable results, you'll know exactly how to track your successes and optimize for the future.
The Cluetrain Manifesto: The End of Business as Usual (Financial Times Series)
David Weinberger, Doc Searls, Christopher Locke  | Pitman Pub Ltd

The Cluetrain Manifesto: The End of Business as Usual (Financial Times Series)

$9.90

Goodreads rating: 3.82

$9.90

If you feel like the business world is moving at a breakneck pace, "The Cluetrain Manifesto" might just put words to your intuition. It's a deep dive into how the Internet has fundamentally shifted the way companies and customers interact. This book will resonate with you if you're interested in understanding the dynamics of the modern marketplace and the importance of genuine communication in the digital age.
When Execution Isn't Enough: Decoding Inspirational Leadership
Manfred F.R. Kets de Vries, Claudio Feser  | Wiley

When Execution Isn't Enough: Decoding Inspirational Leadership

$16.90

Goodreads rating: 3.85

$16.90

This book is a must-read for anyone who aspires to enhance their leadership skills. It delves into 20 distinct leadership traits and illustrates critical behaviors of inspirational leadership with real-life examples. The book also provides insights into the neuroscience of inspiration and how to tailor your approach to different leadership scenarios. It is a valuable resource that can help turn a good leader into a great one.
Building Brand Communities: How Organizations Succeed by Creating Belonging
Carrie Melissa Jones, Charles Vogl  | Berrett-koehler Publishers

Building Brand Communities: How Organizations Succeed by Creating Belonging

$23.90 $19.90 17% off

Goodreads rating: 4.25

$23.90 $19.90 17% off

57% off est. retail
If you're intrigued by the power of community-building and its potential to elevate a brand, this book is right up your alley. It unpacks the concept of creating a sense of belonging through a brand and provides practical advice that could transform how you engage with customers or members. Reading it may spark innovative ideas for nurturing your own organization's community and brand loyalty.
Social Selling Mastery for Entrepreneurs: Everything You Ever Wanted to Know About Social Selling
J Chris Reed | Evolve Global Publishing

Social Selling Mastery for Entrepreneurs: Everything You Ever Wanted to Know About Social Selling

$18.90

Goodreads rating: 0.0

$18.90

If you're an entrepreneur looking to leverage the power of social media for selling, Chris J. Reed's expertise could be invaluable to you. He's walked the talk by building his own agency using the exact strategies discussed in the book. The book not only primes you on the what and the why of social selling but practically guides you through creating your own sustainable model, with LinkedIn as a focal point.
Market Smart: The Best in Age and Lifestyle-Specific Design
Daniel Acuff, Jim Gilmartin, David Bonner  | Harper

Market Smart: The Best in Age and Lifestyle-Specific Design

$25.90 $20.90 19% off

Goodreads rating: 4.0

$25.90 $20.90 19% off

If you're in the business of creating or marketing products, "Market Smart" might just be the hands-on guide you need to understand your audience better. It's noted for focusing on the 'who' rather than the 'what' which is a refreshing perspective that provides insights into targeted age groups and lifestyle-driven design. Demystifying the design process by showing how to appeal to various segments, from Gen X to baby boomers, could give you that competitive edge you've been looking for.
Metadata - The MIT Press Essential Knowledge Series
Jeffrey Pomerantz | The Mit Press

Metadata - The MIT Press Essential Knowledge Series

$9.90 $6.90 30% off

Goodreads rating: 3.78

$9.90 $6.90 30% off

If you're intrigued by the skeletons of modern digital frameworks, "Metadata" is worth your attention. It lays bare the unseen yet critical structures that scaffold our information interactions, particularly as privacy concerns rise with agencies like the NSA in the spotlight. Jeffrey Pomerantz crafts an accessible gateway into understanding the complex yet vital world of metadata, making you appreciate the invisible labor that shapes our daily digital experience.
The Tipping Point: How Little Things Can Make a Big Difference
Malcolm Gladwell | Little, Brown Book Group

The Tipping Point: How Little Things Can Make a Big Difference

$8.90 $7.90 11% off

Goodreads rating: 4.01

$8.90 $7.90 11% off

68% off est. retail
If you're captivated by the nuances of social dynamics, Gladwell's 'The Tipping Point' might just be your next fascinating read. It's a book that unravels the mystery behind why certain trends catch on and how minuscule actions can have significant impacts. It's a mixture of psychology, sociology, and marketing that offers an understanding of the mechanics behind societal shifts. If you're someone who is curious about the world around you and enjoys looking at things from a fresh perspective, this could be the eye-opener you need.
Research Methods for Media and Communication
Lecturer Niranjala Weerakkody | Oup Australia And New Zealand

Research Methods for Media and Communication

$11.90

Goodreads rating: 2.0

$11.90

Imagine you're looking to get a handle on the often intricate world of media and communication research. This book guides you through both qualitative and quantitative methods with an approachable touch, making it ideal whether you're a student or a professional seeking to deepen your understanding of research in media-related fields. It's like having an expert by your side, demystifying the concepts you need to know.
The Thin Book of Trust - An Essential Primer for Building Trust at Work
Charles Feltman, Sue Annis Hammond  | Thin Book Publishing

The Thin Book of Trust - An Essential Primer for Building Trust at Work

$8.90

Goodreads rating: 4.11

$8.90

If you've ever felt that trust issues at work undermine productivity or create a toxic environment, "The Thin Book Of® Trust" might be a game changer for you. Charles Feltman distills complex ideas into accessible strategies, focusing on the power of trust to transform workplaces. This isn't just theoretical; it's a practical guide to foster a reliable and supportive culture among colleagues.
Lead With Your Customer: Transform Culture and Brand Into World-Class Excellence
J. Jeff Kober, Mark David Jones  | Association For Talent Development

Lead With Your Customer: Transform Culture and Brand Into World-Class Excellence

$11.90

Goodreads rating: 4.0

$11.90

If you're striving to make a lasting impact within your organization, "Lead With Your Customer" could resonate with you. It educates on intertwining a strong internal culture with brand identity, potentially sparking a transformation towards a customer-centric ethos. A guide that emphasizes sustainable success through customer satisfaction could be just what you need to propel your business forward.
Art Hats in Renaissance City: Reflections and Aspirations of Four Generations of Art Personalities
Renee Foong Ling Lee, Ling Lee Renee Foong  | World Scientific Pub Co Inc

Art Hats in Renaissance City: Reflections and Aspirations of Four Generations of Art Personalities

$5.90

Goodreads rating: 5.0

$5.90

90% off est. retail
This book would be a good read for someone who is curious about the journey of Singapore's art scene. Through personal reflections and aspirations, it provides an authentic voice of those who have shaped the cultural landscape of the city. It not only showcases the diversity of creative industries but also highlights the crucial role of heritage development in Singapore's artistic evolution. Whether you are an art enthusiast or simply interested in understanding the transformation of a city through art, this anthology offers valuable insights and real-life experiences that will leave you inspired.
A Game Design Vocabulary: Exploring the Foundational Principles Behind Good Game Design
Naomi Clark, Anna Anthropy  | Addison-wesley Professional

A Game Design Vocabulary: Exploring the Foundational Principles Behind Good Game Design

$9.90 $7.90 20% off

Goodreads rating: 3.93

$9.90 $7.90 20% off

82% off est. retail
If you've ever felt stuck in a rut playing games that seem all too familiar or you're a budding game designer looking to hone your craft, "A Game Design Vocabulary" by Anna Anthropy could be a game-changer for you. This book promises a deep dive into the language of game design, helping you craft experiences that resonate on every level. It's a roadmap for innovation in a field hungry for fresh perspectives. Think of this as your lexicon for breaking free from the clichés that might be holding back the transformative potential of games.
Renovate Before You Innovate - Why Doing the New Thing Might Not Be the Right Thing
Sergio Zyman, Armin A. Brott  | Portfolio Hardcover

Renovate Before You Innovate - Why Doing the New Thing Might Not Be the Right Thing

$16.90 $4.90 71% off

Goodreads rating: 3.32

$16.90 $4.90 71% off

83% off est. retail
This book is invaluable if you're finding yourself seduced by the siren call of innovation when your business might just need a bit of sprucing up. Zyman digs deep into the pitfalls of chasing the 'new' at the expense of what's 'true'—to your brand, that is. Remember, a fresh coat of paint can often save the structure beneath, which is precisely what you'll learn to do for your business with these insights.
The Intelligent Conversationalist: 31 Cheat Sheets That Will Show You How to Talk to Anyone About Anything, Anytime
Just Arrived
Imogen Lloyd Webber | St. Martin's Griffin

The Intelligent Conversationalist: 31 Cheat Sheets That Will Show You How to Talk to Anyone About Anything, Anytime

$9.90

Goodreads rating: 3.04

$9.90

45% off est. retail
This is a great pick if you’ve ever felt caught out in a smart-sounding conversation and wished for a quick way in. It turns big topics like politics, history, economics, and culture into digestible, confidence-boosting cheat sheets that feel practical rather than intimidating. Readers who enjoy clever, breezy nonfiction will probably love how it makes being more conversational feel learnable, fun, and a little glamorous.
Welcome to the Creative Age: Bananas, Business and the Death of Marketing
Mark Earls | Wiley

Welcome to the Creative Age: Bananas, Business and the Death of Marketing

$17.90

Goodreads rating: 3.77

$17.90

If you're feeling that the traditional marketing playbook no longer resonates with today's rapidly changing business environment, "Welcome to the Creative Age" could open your eyes to a new paradigm. Earls offers a compelling view on why embracing creativity is essential and how innovative ideas can reformulate success. Ideal for forward-thinkers and those looking to understand the shift in consumer psychology and business strategies.
Persuasion Profiling: How the Internet Knows What Makes You Tick
Maurits Kaptein | Business Contact; 6 Edition

Persuasion Profiling: How the Internet Knows What Makes You Tick

$18.90 $14.90 21% off

Goodreads rating: 3.92

$18.90 $14.90 21% off

If you're intrigued by the algorithms that seem to predict your every desire on the internet, "Persuasion Profiling" is an eye-opener. It unveils the increasingly sophisticated tactics used to influence online behavior. For anyone concerned about privacy or interested in the digital marketing world, this book breaks down how personalization online shapes decisions and preferences, prompting some serious thought about the web's intimate role in our lives.
The Power of We: Succeeding Through Partnerships
Karl Weber, Jonathan M. Tisch  | Wiley

The Power of We: Succeeding Through Partnerships

$9.90

Goodreads rating: 3.57

$9.90

If you've ever considered the immense value of building strong partnerships, "The Power of We" is an insightful read that could transform your approach. Drawing from Jonathan Tisch's extensive experience, it's an inspiring guide that shows how creating synergy through partnerships can lead to unprecedented success, making it especially relevant for aspiring leaders and entrepreneurs eager to make their mark.
Dealing With Difficult People: Creating Success
Roy Lilley | Kogan Page

Dealing With Difficult People: Creating Success

$8.90 $5.90 34% off

Goodreads rating: 3.24

$8.90 $5.90 34% off

89% off est. retail
If you're feeling drained by tough interactions at work or even outside, this book by Roy Lilley could be a breath of fresh air for you. It's not just about enduring difficult people, but actually using proven strategies to improve relationships and outcomes. Think of it as your personal toolkit for turning workplace tension into cooperative success.
Presence: Bringing Your Boldest Self to Your Biggest Challenges
Amy Cuddy | Little, Brown Spark

Presence: Bringing Your Boldest Self to Your Biggest Challenges

$25.90 $15.90 39% off

Goodreads rating: 3.9

$25.90 $15.90 39% off

"Presence" might just be the unlock you've been looking for. If those moments before a big interview or personal confrontation leave you second-guessing yourself, Amy Cuddy's insights offer practical steps to harness your inner strength. It's not about a complete overhaul of your personality, but about simple adjustments that can dramatically shift how you feel about yourself—and how you're perceived by others. Perfect for anyone seeking that extra edge in high-stress situations.
Back to Human: How Great Leaders Create Connection in the Age of Isolation
Dan Schawbel | Piatkus

Back to Human: How Great Leaders Create Connection in the Age of Isolation

$11.90 $9.90 17% off

Goodreads rating: 3.46

$11.90 $9.90 17% off

If you've felt disconnected in a digital workplace, you're not alone. "Back to Human" speaks directly to leaders and team builders who want to foster genuine connections amidst the age of screens and remote work. It's a timely read that could reshape how you engage with your colleagues and cultivate a thriving, collaborative environment.
Surrounded by Idiots: The Four Types of Human Behaviour
Just Arrived
Thomas Erikson | Vermilion

Surrounded by Idiots: The Four Types of Human Behaviour

$9.90

Goodreads rating: 3.51

$9.90

60% off est. retail
This book could be a good read for you if you've ever felt frustrated by the communication barriers between you and others. "Surrounded by Idiots" provides a simple and groundbreaking method for assessing people's personalities based on four types. By understanding these types, you will gain insights on how to adjust your communication style, handle conflicts, and improve relationships. With its practical advice and relatable examples, this book will help you navigate the complexities of human behavior and empower you to create better connections with others.
Culture Connection: How Developing a Winning Culture Will Give Your Organization a Competitive Advantage
Marty Parker | Mcgraw Hill

Culture Connection: How Developing a Winning Culture Will Give Your Organization a Competitive Advantage

$11.90

Goodreads rating: 3.82

$11.90

Culture Connection is a treasure trove for anyone invested in enhancing their organization's ethos. Leaning on insights from esteemed business leaders who've carved success stories through culture, Marty Parker offers a practical guide that could be transformative for your leadership approach. It's not just about theories; it’s actionable intelligence distilled from top-performing companies. If rallying a team around a common vision and unlocking the full potential of your people matters to you, this read is indispensable.
Improve Your Marketing to Grow Your Business: Insights and Innovation That Drive Business and Brand Growth
Hunter Hastings, Jeff Saperstein  | Wharton School Pub

Improve Your Marketing to Grow Your Business: Insights and Innovation That Drive Business and Brand Growth

$31.90 $18.90 41% off

Goodreads rating: 3.88

$31.90 $18.90 41% off

If you're looking for growth that's not just a fluke, this book aligns perfect strategy with real-world insights. It's like getting an insider's tour of how top brands make marketing a science, driving profitability and brand growth methodically. Consider it your not-so-secret weapon in creating a marketing culture that doesn't just aim high but scores high, consistently.
Convergence Culture: Where Old and New Media Collide
Henry Jenkins | Nyu Press

Convergence Culture: Where Old and New Media Collide

$11.90

Goodreads rating: 3.86

$11.90

82% off est. retail
0's transformative effects on media and culture. 2. If you've ever been fascinated by how digital platforms shape the stories we tell and the products we consume, "Convergence Culture" is a thought-provoking dive. Henry Jenkins' exploration of our rapidly evolving media landscape is as enlightening as it is relevant, even years after its publication. His insights into the melding of traditional and new media might just change the way you engage with the content and the world around you.
Fast Food Nation: The Dark Side of the All-American Meal
Eric Schlosser | Harper Perennial

Fast Food Nation: The Dark Side of the All-American Meal

$8.90 $3.90 56% off

Goodreads rating: 3.75

$8.90 $3.90 56% off

75% off est. retail
If you've ever questioned the societal and health consequences of America's love affair with fast food, "Fast Food Nation" is an enlightening deep dive. Through his investigative skills, Schlosser uncovers the unsettling reality behind those quick meals. This book might change how you view your next hamburger, highlighting the industry's impact on everything from obesity to economy, making it a compelling read for anyone interested in the intersection of health, culture, and capitalism.
Digital State: How the Internet is Changing Everything
Simon Pont | Kogan Page

Digital State: How the Internet is Changing Everything

$10.90 $3.90 64% off

Goodreads rating: 3.74

$10.90 $3.90 64% off

87% off est. retail
If you're curious about the tectonic shifts in the digital landscape, "Digital State" might just enlighten you. As our lives and economies become increasingly digitized, understanding the mechanics and effects of this transformation is crucial. Simon Pont, alongside a team of specialists, dives into the profound influence of the Internet on both consumer behavior and business strategy, making it an essential read if you're looking to stay ahead in the digital game.
Public Relations Metrics : Research and Evaluation - Thryft
Betteke van Ruler, Dejan Verčič, Ana Tkalac Verčič  | Routledge

Public Relations Metrics : Research and Evaluation

$28.90 $9.90 66% off

Goodreads rating: 4.0

$28.90 $9.90 66% off

89% off est. retail
This book is a valuable resource for PR professionals and academics alike. It offers comprehensive coverage of various methods for measuring and evaluating the effectiveness of public relations campaigns. The book is written by experts from around the world, making it a truly global resource. It provides a practical guide to implementing measurement and evaluation programs, and offers insights that will be useful for anyone interested in evaluating the impact of their PR efforts.
Leading Across New Borders - How to Succeed as the Center Shifts
Ernest Gundling, Karen Cvitkovich, Christie Caldwell  | Wiley

Leading Across New Borders - How to Succeed as the Center Shifts

$8.90 $3.90 56% off

Goodreads rating: 4.0

$8.90 $3.90 56% off

89% off est. retail
Considering the shifting economic power dynamics, "Leading Across New Borders" could be the compass you need in today's global market. It doesn't just theorize but grounds you in practical wisdom, shared by those with boots on the ground in international leadership roles. It's essential for the leader who aims to transcend cultural and organizational boundaries, motivating and guiding diverse teams to success. This guide will equip you with strategies to not only adjust but to thrive amidst the intricate tapestry of global business.
Successful Mergers, Acquisitions and Strategic Alliances: How to Bridge Corporate Cultures
Marc Raynauld, Irene Rodgers, Charles Gancel  | Mcgraw-hill

Successful Mergers, Acquisitions and Strategic Alliances: How to Bridge Corporate Cultures

$15.90

Goodreads rating: 4.5

$15.90

If you're involved in corporate mergers, "Successful Mergers, Acquisitions and Strategic Alliances" could be instrumental in your approach to integrating diverse corporate cultures. It's a guide for enhancing your strategy during the tumultuous change and integration process, aiming to shorten cycle times and soothe the emotional upheaval that these events often cause. Keeping key talent within your organization is crucial, and this book offers insightful methods to reassure and retain your best people amidst the change.
Argument and Audience: Presenting Debates in Public Settings
William Driscoll, Ken Broda-Bahm;Daniela Kempf;William Driscoll  | International Debate Education Association

Argument and Audience: Presenting Debates in Public Settings

$36.90 $21.90 41% off

Goodreads rating: 3.67

$36.90 $21.90 41% off

If you're looking to sharpen your skills in public debating, this is the book you need. It's a treasure trove of strategies, not just for debaters, but also for coaches and organizers. Think of it as a comprehensive manual – your go-to resource for crafting persuasive arguments and engaging audiences effectively. Whether you're stepping onto the debate stage or behind the scenes, you'll find this guide indispensable.
Managing Outside Pressure - Strategies for Preventing Corporate Disasters - Thryft
Ulrich Steger, Matthias Winter  | Wiley

Managing Outside Pressure - Strategies for Preventing Corporate Disasters

$27.90 $9.90 65% off

Goodreads rating: 0.0

$27.90 $9.90 65% off

89% off est. retail
This book is a must-read for corporate leaders as it provides a comprehensive guide to manage external pressures that can lead to reputational damage and corporate crises. The authors provide excellent advice on how to predict and manage external pressures that can be potential public sparks or triggers. This book arms managers with a smart detector and offers win-win solutions to keep external pressures safely away.
Introduction to the Operating Room
Amalia Cochran | Mcgraw Hill / Medical

Introduction to the Operating Room

$38.90 $29.90 23% off

Goodreads rating: 4.5

$38.90 $29.90 23% off

If you're about to step into the whirlwind of an operating room, "Introduction to the Operating Room" is a valuable ally. It demystifies the OR environment, detailing roles, equipment, and protocols with clarity. Think of it as a friendly mentor wrapped in pages; it's tailored to ensure you not only keep up with the pace but also contribute effectively and protect patient safety. Your successful transition into the OR might just begin here.
Organizational Communication : Challenges of Change, Diversity, and Continuity - Thryft
William W. Neher | Pearson

Organizational Communication : Challenges of Change, Diversity, and Continuity

$33.90

Goodreads rating: 5.0

$33.90

90% off est. retail
Recommended for individuals interested in learning about organizational communication theories and their practical application in global, diverse, and changing organizations. The book provides a student-centered approach with case studies that explore issues related to communication ethics and diversity. Its unique feature is that it offers multiple perspectives (critical, interpretive, functionalist and managerial) to organizational communication, making it a well-rounded resource for readers.
CQ: Developing Cultural Intelligence at Work
Joo-Seng Tan, Soon Ang, P. Christopher Earley  | Stanford Business Books

CQ: Developing Cultural Intelligence at Work

$19.90 $4.90 75% off

Goodreads rating: 3.9

$19.90 $4.90 75% off

90% off est. retail
If you're planning to work abroad or manage diverse teams, "CQ: Developing Cultural Intelligence at Work" could be a game-changer for you. The book provides practical insights and relatable case studies, empowering you to comprehend and engage effectively with various cultural dynamics. It's like gaining a compass for navigating the complexities of intercultural interactions in the professional world.
Organizations: Rational, Natural, and Open Systems
W. Richard Scott | Prentice Hall

Organizations: Rational, Natural, and Open Systems

$11.90

Goodreads rating: 3.69

$11.90

This is a strong pick if you like seeing big, complicated fields made understandable without losing their depth. Scott helps you grasp how organizations can be viewed through different lenses, which makes the subject feel far more alive than a standard textbook. Readers often appreciate how foundational and clarifying it is, especially if they want a serious introduction that still connects theory to the real world.
Intercultural Business Communication - Thryft
Lillian H. Chaney | Pearson College Div

Intercultural Business Communication

$16.90 $15.90 6% off

Goodreads rating: 3.74

$16.90 $15.90 6% off

90% off est. retail
This book is perfect for business professionals and managers who want to learn how to effectively communicate in a cross-cultural setting. The book provides practical tips on conducting negotiations across different countries, writing business letters in different societies, and other important information on intercultural communication. Readers will appreciate the straightforward and concise writing style, as well as the practical advice that can be applied in real-life business situations.
Managing Customer Value: One Stage at a Time
Sara N-Marandi, Soman Dilip  | World Scientific Pub Co Inc

Managing Customer Value: One Stage at a Time

$11.90

Goodreads rating: 3.6

$11.90

This is a strong pick if you already know the basics of marketing and want something more focused and practical. It shifts the conversation from broad mass marketing to understanding what a customer feels and does at each stage before buying. Readers who like strategy with a human angle will appreciate how it turns consumer behavior into more precise, timely marketing actions.
Is Anybody Out There?: The New Blueprint for Marketing Communications in the 21st Century
Jim Aitchison, Mark Austin  | Wiley

Is Anybody Out There?: The New Blueprint for Marketing Communications in the 21st Century

$17.90 $4.90 73% off

Goodreads rating: 3.25

$17.90 $4.90 73% off

89% off est. retail
Considering the myriad of media channels and brand-building tools available today, "Is Anybody Out There?" could be the beacon you need. It dissects modern marketing communication strategies, helping you understand and manage the new marketing paradigm. Whether you're looking to enhance your local, regional, or global reach, this book arms you with insights to gain a competitive advantage in the rapidly evolving marketing landscape.
Organization Development & Change - Thryft
Christopher G. Worley, Thomas G. Cummings  | Cengage Learning

Organization Development & Change

$42.90

Goodreads rating: 3.93

$42.90

90% off est. retail
As you navigate the ever-evolving landscape of organizational structures and strategies, "Organization Development & Change" could offer you solid theoretical underpinnings paired with practical applications. Whether you're a student or a seasoned professional, the combination of insight and actionable knowledge within this book can prove to be an invaluable resource for effecting change within any organization.
The Nature of Marketing : Marketing to the Swarm as well as the Herd - Thryft
Chuck Brymer | Palgrave Macmillan

The Nature of Marketing : Marketing to the Swarm as well as the Herd

$9.90

Goodreads rating: 3.0

$9.90

85% off est. retail
The Nature of Marketing would be a great read for anyone interested in learning how to better engage with consumers in the digital age. Brymer's book offers insights into how brands can tap into the power of social networks to build sustainable desire and create demand. Its most distinctive feature is its focus on the importance of community-building in modern marketing. Readers may appreciate Brymer's clear writing style and practical advice.
New Media : An Introduction - Thryft
Terry Flew | Oxford University Press

New Media: An Introduction

$9.90 $3.90 61% off

Goodreads rating: 2.87

$9.90 $3.90 61% off

88% off est. retail
If you're fascinated by how technology is recalibrating society, commerce, and politics, "New Media: An Introduction" by Terry Flew is an insightful read. Flew navigates the complexities of digital convergence and cultural shifts with a clear, accessible approach, making this a valuable primer for anyone looking to understand the forces behind our increasingly interconnected world. Whether you're a student, a professional in the creative industries, or simply a curious mind, this book will offer you a comprehensive view of how new media is remaking the landscape of human interaction.
The Man Test: Hundreds of Questions to Test Everything a Real Man Should Know
Robert Dodenhoff | Sourcebooks

The Man Test: Hundreds of Questions to Test Everything a Real Man Should Know

$10.90 $4.90 55% off

Goodreads rating: 4.0

$10.90 $4.90 55% off

73% off est. retail
'The Man Test' might be just the right touch of humor and challenge you're looking for. Imagine sitting around with friends, debating whether you've got what it takes to be considered a real man today. It's more than fun—it's a quirky tool that tests your know-how in practical life skills and survival, from negotiating a raise to escaping a sinking car. The unexpected scenarios mixed with real-life skills make for an engaging read and a self-test that could be as enlightening as it is entertaining.
Asia - A Fearless Guide to International Communication and Behavior - Thryft
Mary Murray Bosrock | Intl Education Systems

Asia - A Fearless Guide to International Communication and Behavior

$7.90 $3.90 51% off

Goodreads rating: 3.0

$7.90 $3.90 51% off

87% off est. retail
This book is a must-read for anyone who wants to do business or travel to Asia. Mary Murray Bosrock offers in-depth knowledge and strategies to help readers successfully communicate and interact with people from different cultural backgrounds. One of the most unique features of this book is that it addresses the various cultural differences within Asia itself, making it an inclusive and comprehensive guide for any traveler or business person.
Cultures and Organizations: Software of the Mind
Just Arrived

Cultures and Organizations: Software of the Mind

$13.90

$13.90

81% off est. retail
This is a smart, eye-opening read for anyone curious about why people from different countries can see the same situation so differently. Hofstede turns huge amounts of global research into ideas that feel surprisingly practical, especially around work, communication, and conflict. Readers often come away feeling like they’ve been given a new lens for understanding both organizations and everyday human behavior.
Managing Diversity
Roger Cartwright | Capstone

Managing Diversity

$10.90 $6.90 37% off

Goodreads rating: 3.0

$10.90 $6.90 37% off

If the ever-evolving puzzle of managing a diverse workforce intrigues you, "Managing Diversity" by Roger Cartwright is a must-read. It's an insightful blend of practical strategies and real-world examples, like those from Coca Cola and British Airways, thereby offering not just theory but implementable advice. This book could be the tool you're seeking to navigate and enrich the multicultural landscape of your company with finesse.
Inside Her Pretty Little Head: A New Theory of Female Motivation and What It Means for Marketing
Jane Cunningham | Marshall Cavendish International (asia) Pte L

Inside Her Pretty Little Head: A New Theory of Female Motivation and What It Means for Marketing

$10.90 $6.90 37% off

Goodreads rating: 3.42

$10.90 $6.90 37% off

67% off est. retail
If you're fascinated by the nuances of consumer psychology and the role gender plays in market dynamics, "Inside Her Pretty Little Head" could offer you fresh insights. It challenges common perceptions and provides a thought-provoking theory on female motivation that can reshape your marketing strategies. Whether you're a seasoned marketer or just curious about behavioral differences, this book might just turn your approach on its head – for the better.
Media Relations Issues & Strategies

Media Relations Issues & Strategies

$21.90 $13.90 37% off

$21.90 $13.90 37% off

76% off est. retail
If you're looking to stay ahead in public relations, "Media Relations – Issues & Strategies" offers invaluable insights tailored for today's rapidly shifting media landscape. Jane Johnston's expertise shines through every page, bridging traditional media with the dynamic world of social platforms. With practical tips and case studies, it becomes a trusty guide for anyone keen on mastering the art of reaching audiences through various media channels effectively. Whether you're a student or a seasoned professional, this book will help sharpen your strategy for media engagement.
Deconstructing Public Relations : Public Relations Criticism - Thryft

Deconstructing Public Relations : Public Relations Criticism

$14.90 $6.90 54% off

Goodreads rating: 3.09

$14.90 $6.90 54% off

90% off est. retail
This book is a valuable resource for PR scholars and students who are interested in a critical analysis of public relations practice. Through the use of case studies, the author demonstrates how a cultural studies approach can be applied to deconstruct and analyze PR campaigns. The book offers a fresh perspective on the often-misunderstood field of PR and encourages readers to think critically about its role in society.

Understanding Social Dynamics

At Thryft, our Sociology section serves as a gateway to understanding complex social structures and behaviours. We offer a wide range of titles covering key sociological theories, modern societal challenges, by influential thinkers. Sociology engages with real world issues, functioning as a lens to view personal and collective social identities. Whether you’re pursuing personal growth or specific academic interests, our collection has something for everyone. Connect with these enlightening works today.