Sale

Exploring the Elements of Design

Regular price Save up to 60%
Unit price
per
Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Exploring the Elements of Design

Regular price Save up to 60%
Unit price
per
Condition guide

Special Offer

Buy 3, Get 1 Free On All Items Under S$10

Add 4 items under S$10 to your cart — the cheapest one is on us.

ISBN: 9781401832865
Publisher: Course Technology
Date of Publication: 2003-11-05
Format: Paperback
Related Collections: Art, Design
Related Topics: Design, Art and Photography
Goodreads rating: 3.62
(rated by 47 readers)

Description

Learn how basic design elements and principles work together to achieve effective communication design by artfully blending academic principles and theories with real-world, practical design solutions. This concise new book begins with the primary design principles of unity, variety, hierarchy, and proportion. Subsequent chapters explore the support principles of scale, balance, repetition, and proximity, and later the elements of shape, line, size, color, texture, imagery, and typography. Profiles of successful designers with samples from their portfolios round out the extensive coverage and offer personal glimpses into the careers of working professionals.
 

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.