{"product_id":"marketing-planning-strategy","title":"Marketing Planning and Strategy","description":"Written for the capstone course in marketing or marketing strategy, Marketing Planning and Strategy will help students develop strategic marketing skills essential for today's global competition. This text focuses on marketing strategy from the viewpoint of the business unit, and clearly distinguishes marketing strategy from marketing management.","brand":"Thryft Singapore","offers":[{"title":"Like New","offer_id":32886531915857,"sku":"HF5415.13","price":82.9,"currency_code":"SGD","in_stock":false},{"title":"Very Good","offer_id":32886531948625,"sku":"HF5415.13","price":66.9,"currency_code":"SGD","in_stock":true},{"title":"Good","offer_id":39423234670673,"sku":"HF5415.13","price":59.9,"currency_code":"SGD","in_stock":false},{"title":"Well Read","offer_id":32886531981393,"sku":"HF5415.13","price":53.9,"currency_code":"SGD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0110\/0598\/4849\/files\/4564583.jpg?v=1717798990","url":"https:\/\/thryft.sbs\/products\/marketing-planning-strategy","provider":"Thryft","version":"1.0","type":"link"}