{"product_id":"matter-move-beyond-the-competition-create-more-value-and-become-the-obvious-choice","title":"Matter: Move Beyond the Competition, Create More Value, and Become the Obvious Choice","description":"Going head-to-head with competitors is a recipe for slow growth and low margins. There’s a way to do better. Matter, the fruit of ChangeLabs Founder and President Peter Sheahan’s three-year research project, identifies dozens of companies that became the obvious choice in crowded markets. These companies transcended disruption by proactively rethinking their industries and developing new business models. Showing remarkable curiosity, creativity, courage, and generosity, they held themselves accountable for taking customers on a journey toward the future. Better organizations are remarkably diverse. From high-profile brands like Adobe and Nike, to boutiques like Lang Marketing and BlueShore Financial, organizations of all shapes and sizes have utilized the forward-looking strategies described in this book with dramatic results: more revenue, more sustainability, bigger profit margins, and greater market share. Matter offers illustrative case studies and a tactical framework that will become your blueprint for making your organizations ever better. It’s time to see yourself as a leader, and to invest beyond your four walls. Start the exciting journey and become a business that is stronger, elevated... simply, better.","brand":"Thryft Singapore","offers":[{"title":"Like New","offer_id":49478734643481,"sku":"HB201","price":6.9,"currency_code":"SGD","in_stock":false},{"title":"Very Good","offer_id":49478734676249,"sku":"HB201","price":4.9,"currency_code":"SGD","in_stock":false},{"title":"Good","offer_id":49478734709017,"sku":"HB201","price":4.9,"currency_code":"SGD","in_stock":false},{"title":"Well Read","offer_id":49478734741785,"sku":"HB201","price":4.9,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0110\/0598\/4849\/files\/25110711_2e1375cb-239d-459f-ba18-c1aeab6c4dbd.jpg?v=1723234685","url":"https:\/\/thryft.sbs\/products\/matter-move-beyond-the-competition-create-more-value-and-become-the-obvious-choice","provider":"Thryft","version":"1.0","type":"link"}