Predatory Thinking: A Masterclass in Out-Thinking the Competition

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Outsmart rivals with sharp, unconventional strategic insights.

If you're feeling stuck in a competitive rut and looking for a jolt of intellectual adrenaline, "Predatory Thinking" could be just the catalyst you need. Dave Trott packs this book with thought-provoking anecdotes and counter-intuitive strategies that could change the way you approach your personal and professional challenges. It's a stimulating read that doesn't just tell you to think outside the box; it shows you how, through real-world examples from an advertising legend.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

Predatory Thinking: A Masterclass in Out-Thinking the Competition

Regular price
Unit price
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ISBN: 9780230770669
Authors: Dave Trott
Publisher: Macmillan
Date of Publication: 2013-05-23
Format: Hardcover
Related Collections: Business, Philosophy, Personal Development
Goodreads rating: 4.25
(rated by 1577 readers)

Description

Powerful strategies for how to out-think the competition - from one of the true greats of the advertising world.
 

Outsmart rivals with sharp, unconventional strategic insights.

If you're feeling stuck in a competitive rut and looking for a jolt of intellectual adrenaline, "Predatory Thinking" could be just the catalyst you need. Dave Trott packs this book with thought-provoking anecdotes and counter-intuitive strategies that could change the way you approach your personal and professional challenges. It's a stimulating read that doesn't just tell you to think outside the box; it shows you how, through real-world examples from an advertising legend.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.