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Principles of Global Marketing

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Global marketing insights with real-world applications.

If you're diving into international marketing, "Principles of Global Marketing" could be an invaluable resource. It's a blend of theoretical concepts and practical real-world examples, making the content digestible and applicable. The modern, colorful design is geared towards engaging students like yourself, ensuring a more interactive learning experience. Consider it a vibrant companion in your marketing studies.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.
Sale

Principles of Global Marketing

Regular price $26.90 Now $10.90 Save 59%
Unit price
per
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ISBN: 9780137222995
Publisher: Prentice Hall
Date of Publication: 1996-09-03
Format: Hardcover
Related Collections: Business, Personal Development
Goodreads rating: 3.0
(rated by 3 readers)

Description

Read this for my Global Marketing class toward my MBA. Easy to read format. Lots of great examples that helped me understand the different marketing concepts.
 

Global marketing insights with real-world applications.

If you're diving into international marketing, "Principles of Global Marketing" could be an invaluable resource. It's a blend of theoretical concepts and practical real-world examples, making the content digestible and applicable. The modern, colorful design is geared towards engaging students like yourself, ensuring a more interactive learning experience. Consider it a vibrant companion in your marketing studies.

Note: While we do our best to ensure the accuracy of cover images, ISBNs may at times be reused for different editions of the same title which may hence appear as a different cover.

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