{"product_id":"the-curve-turning-followers-into-superfans","title":"The Curve: Turning Followers Into Superfans","description":"The Curve is a new way of doing business and of seeing the world. In the digital age, everyone struggles to answer how to get people to pay when so much is free. Whatever business or creative field you are in, Nicholas Lovell's book encourages you to embrace giving some things away for free. By stimulating interest and cultivating communities, you'll build relationships with your audience and your fans who'll want more of what they love. The book covers stories ranging from musicians and artists to gaming and flour companies, from Kickstarter to Angry Birds, showing how to connect with people and make them happy to pay for the very best you can offer. Nicholas Lovell is an author and consultant helping companies embrace the transformative power of the internet. His blog, GAMESbrief, is a valuable resource for understanding how digital is transforming industries. His clients have included Firefly, nDreams, Square Enix, Channel 4, and IPC Media. He lives in London. Sorry! Book description for this title is not available.","brand":"Thryft Singapore","offers":[{"title":"Like New","offer_id":49623269835033,"sku":"HD30.28","price":9.9,"currency_code":"SGD","in_stock":false},{"title":"Very Good","offer_id":49623269867801,"sku":"HD30.28","price":8.9,"currency_code":"SGD","in_stock":false},{"title":"Good","offer_id":49623269900569,"sku":"HD30.28","price":7.9,"currency_code":"SGD","in_stock":false},{"title":"Well Read","offer_id":49623269933337,"sku":"HD30.28","price":6.9,"currency_code":"SGD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0110\/0598\/4849\/files\/24789031.jpg?v=1726233217","url":"https:\/\/thryft.sbs\/products\/the-curve-turning-followers-into-superfans","provider":"Thryft","version":"1.0","type":"link"}