{"product_id":"the-new-pr-an-insiders-guide-to-changing-the-face-of-public-relations","title":"The New PR : An Insider's Guide to Changing the Face of Public Relations","description":"\u003cp\u003eA nuts-and-bolts reference by the editors of PR News explores the changing face of public relations and the recent shift from media relations practices to more sophisticated marketing strategies, in a guide that challenges popular myths while citing the role of such developments as virtual and experiential marketing. Original. $100,000 ad\/promo.\u003c\/p\u003e\u003cbr\u003eAuthor: Phil Hall\u003cbr\u003eFormat: Paperback\u003cbr\u003eNumber of Pages: 181\u003cbr\u003ePublisher: Larstan Publishing\u003cbr\u003ePublication Date: 06 Jun 2007\u003cbr\u003e","brand":"Thryft Singapore","offers":[{"title":"Like New","offer_id":44449466089753,"sku":"HD59","price":6.9,"currency_code":"SGD","in_stock":false},{"title":"Very Good","offer_id":44449466122521,"sku":"HD59","price":3.9,"currency_code":"SGD","in_stock":false},{"title":"Good","offer_id":44449466155289,"sku":"HD59","price":3.9,"currency_code":"SGD","in_stock":false},{"title":"Well Read","offer_id":44449466188057,"sku":"HD59","price":3.9,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0110\/0598\/4849\/products\/9780978918200.jpg?v=1717736609","url":"https:\/\/thryft.sbs\/products\/the-new-pr-an-insiders-guide-to-changing-the-face-of-public-relations","provider":"Thryft","version":"1.0","type":"link"}